Welcome to DIALux Business: your all-in-one marketing toolkit
The ultimate solution designed exclusively for luminaire manufacturers – a game-changing toolkit that's set to revolutionise the visibility and impact of your brand.
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We're here to take your brand on an exciting journey to new heights, providing a strategic gateway to your desired audience. With an impressive reach of over 750,000 active users worldwide, we guarantee you won't go unnoticed.
We take your brand to a new level
By integrating your brand into DIALux we increase your brand presence and reach. It is always available to lighting designers around the world, right in the design process – always active, even when you are not. Become visible and stand out with a consistent brand identity.
Brand Marketing →
We integrate your entire product range into DIALux
Imagine your product seamlessly integrated into the lighting design process, leaving a lasting impression at every step. Your product presentation becomes an integral part of the creative journey, setting the stage for a truly immersive experience that resonates with users.
Product Marketing →
One message, many channels – we place your ads
We give you the ultimate opportunity to showcase your ads and create an unmissable presence across multiple platforms. Introducing our state-of-the-art advertising solution, tailored exclusively for you – your gateway to maximised exposure and significant growth.
Campaigns & Leads →
Receive valuable marketing analyses to adjust your brand strategy
The DIALux Business Portal gives you valuable insights into the worldwide use of your products. You'll also find all the information you need about your current campaigns and the leads you've collected.
Business Insights →
Make your product data available in DIALux
From March 1, 2024, you'll need a membership to display your product data in DIALux, so that lighting designers can plan with your luminaires.
Bronze
Make your products available for planning in DIALux.
+ Products in DIALux
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Silver
Promote your brand and your products to 750k designers and engineers worldwide.
+ Products in DIALux
+ Market your brand
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Gold
Benefit from premium features to present and promote your brand and your products.
+ Products in DIALux
+ Market your brand
+ Advanced data
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Platinum
The ultimate package for presenting your products and your brand in DIALux.
+ Products in DIALux
+ Market your brand
+ Advanced data
+ Additional services
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For more than 30 years, luminaire manufacturers all over the world trust in DIALux Business
Further information about DIALux Business
Obtrusive light and Open BIM in the focus of development
DIALux evo is the global standard for lighting calculation and we are working to expand this position. We want to provide a tool that enables lighting planners, designers and engineers to do their work better, faster and more collaboratively with our DIALux Member products.
Growth at DIALux
In November 2023, we announced for the first time that we would be fundamentally adapting the DIALux business model with effect from 1 March 2024. Today, six months later, we are very happy to say that we have achieved these goals.
Let`s work together
Select a service and we will get back to you as soon as possible – free of charge and without obligation.